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Cordarounds Introduces Black Friday Mascots

November 27, 2008 | | | TrackBacks (0)

What's Black Friday? Why, that's the day when retailers rejoice as their balance sheets pass at last from red to black. To sentimental companies like Cordarounds, it's a holiday more momentous than Easter, Independence Day, and Christmas combined. But why is there no Easter Bunny, Uncle Sam, or jolly St. Nick to represent Black Friday? Why doesn't this venerable holiday have its own Tom Turkey, Guy Fawkes, or Elvira?


Because this Friday is so very important to the health of our economy, Cordarounds recently convened an emergency meeting at the National Department of Commerce and Folklore to create a roster of mascots sure to raise consumer confidence during this all-important holiday.

For your consideration:


1. Ulysses the Unicorn:  Legend has it that one moonless night many ages ago, the mighty black unicorn Ulysses, brave Equine Lord of the Magick Realm, did gallop through the tiny village at the foot of the Mystic Mountain , whinnying and neighing in dismay, for none of the shoppes were advertising blowout sales. So as Ulysses clippity-clopped down the cobblestone street, he did perforate all the shoppe signs with his deadly obsidian horn, slashing their posted prices as he went.

2. Olaf the Bear Slayer: Throughout December 1993, holiday shoppers in the Yukon Territory stayed indoors due to an explosion in the black bear population. Even trips to the outhouse and the smokehouse were postponed for fear of bear mauling. That is, until Olaf Pfinkle, legendary hockey enforcer from the Sookum Flyers, escaped from an insane asylum. He quickly took to the streets, slashing bears he mistook as hirsute defensemen from the Klondike Marmots. Suffice it to say, Mother Nature's ursine siege was lifted, and the territory's shopping-starved citizens soon swarmed its six or seven stores, consuming with a fury no less savage than Pfinkle himself.

Ever since, families celebrate Black Friday with a hearty meal of braised bear loin stuffed with bear cub, which is then stuffed with a harlequin duck -- a dish commonly known as Grrrr-ducken.

3. Torro the Toro: For most of the year, Benito the Bull lives an unassuming life on the professional rodeo tour. But on Black Friday, he dons his black mask and becomes Torro! -- savage stimulator of holiday sales. The cleverly disguised beast can be seen rampaging through America 's malls, shopping centers, and discount outlets, chasing terrified consumers off the streets and into places of commerce. Penny-pinchers and nay-saying economists beware: get bullish about fantastic after-Thanksgiving savings, lest the horns of this mysterious masked beast gouge the letter "T" into your midsection.

November is Pants Awareness Month

November 05, 2008 | | | TrackBacks (0)

Every autumn, millions of American men tragically go pantless while their fellow citizens turn a blind eye.

This is the terrible affliction known as Pantlessteria -- more commonly referred to as Sansapant Syndrome, Trousernot, or Nay Slacks disease.

Fortunately, there is a cure -- and it's just clicks away at Cordarounds.com. That's where our scientists, in partnership with the National Institutes of Health and Johns Hopkins University, are working around the clock to develop Bike to Work pants, horizontal-corduroy trousers, and other solutions to this most pressing problem.

From hip to heel, Cordarounds has you covered. But don’t be fooled by home remedies for pantlessness or black market imitations (see below). You can only buy our pants online.

During Pants Awareness Month, Cordarounds needs your help. Please send us photos of yourself flashing the sign of trouser victory (on right), so that we can build a trillion-pixel pyramid of pant pride. Yes, email those images to chris AT cordarounds.com, and together we'll cure the world of pantlessness -- on the streets, at home, in bed, even in the shower.

Are you pantless and in need of immediate assistance? Call 1-800-694-9491 or visit our catalog.

ROLLIN' LIGHTNIN' : NOV. 3 : VISIBLE FROM SPACE

October 24, 2008 | | | TrackBacks (0)

 
On Sunday, November 2nd, we fall back to Pacific Standard Time. On Monday, November 3rd, cyclists will commute home in the dark.
 
With that in mind, Cordarounds, maker of bike-to-work pants, is proud to present a cycling awareness event unlike any other -- one with the modest goal of being visible from the International Space Station.
 
At 6:00, participants will ride from the Embarcadero's gigantic bow and arrow to the Gestalthaus in the Mission , illuminating the streets with all manner of reflective and light-emitting commuter gadgetry.
 
Leading minds in lighting -- Timbuk2 reflective bag designers, MonkeyLectric LED wheel makers, Instructables craftsmen,  and Rock the Bike rappers -- will be on hand to bedeck your bike and body with their brilliant inventions. In addition, my friend needs to unload about 4,000 glow sticks left over from Burning Man, so one lucky rider will be able to travel through town as a phosphorescent mummy.
 
Whether you're a daily bike commuter or someone who wants to learn more about urban cycling, please meet us after the night ride at Gestalthaus -- where the bier will flow like sauerkraut and vice versa.
 
Final plans for Rollin' Lightnin' are still in the works. Exciting mid-route pit stops have yet to be named, and the identity of the Grand Marshal remains a scintillating mystery. So visit cordarounds.com and follow the drama as we count down to the start of this historic civic event. And remember: your ideas, well wishes, and suggestions are always welcome. 

Climatologists Assail "No White After Labor Day" Rule.

September 03, 2008 | | | TrackBacks (0)

SAN FRANCISCO, Sept. 3 – In a landmark climate-change study conducted jointly by the National Weather Center and Cordarounds, makers of casual, horizontal seersucker pants (now on sale in our store), researchers have determined that increased levels of greenhouse gases in the atmosphere will fuel scorching summer weather nationwide until at least mid-October. As a result, the Presidential Advisory Council on Science and Fashion has taken the unprecedented step of calling for an immediate and indefinite suspension of the so-called "No White After Labor Day" law.

 

“In light of significant climatic change over the last century, amending this woefully outdated legislation could spell relief for millions of Americans,” said Dr. Reginald Kaplan, lead researcher in the groundbreaking study.  “This law was passed as a public safety measure in 1910, when September storms regularly assailed the Eastern Seaboard with gale-force winds and up to 10 feet of snow a day, making wearers of white summer garments shiver – and worse, invisible.”

Continued Kaplan: “However, global warming, and the corresponding rise in global crotch-heat indices, has made it a cruel September indeed for the citizenry and its countless pairs of federally mandated woolen trousers.  The time to get rid of this law – and introduce in its place a decidedly cool and casual pant – is now.”

Stated Cordarounds founder Chris Lindland: “We are proud to have funded this important study, if only to give our marketing efforts pseudo-scientific credence.  So when the fashion calendar says it’s time to put away the white pants, but the thermometer says otherwise, put on a pair of our Suckerlab Summerounds, which are only half-white anyway.”  The other half is blue. 

Lindland concluded by saying, tearfully: “Although I and the rest of the Cordarounds family remain steadfastly opposed to global warming, I am so very pleased to turn lemons into lemonade and state, unequivocally, that this is the year of ‘Endless Summerounds.’ In fact, from here on out, we shall call them exactly that.”

Cordarounds Scoops The New York Times

August 01, 2008 | | | TrackBacks (0)

cauliflower earThis week, the Newspaper of Record proclaimed that Cauliflower ears are in!  -- old news to Cordarounds readers who were tipped off on this fashion trend back in 2006. This proves, once again, that life imitates art and horizontal corduroy remains on the bleeding edge of style and suffering.  

FLASHBACK!

SAN FRANCISCO, Sept. 21 — Say farewell to Metro. All hail the dawn of the Cromagnosexual. This fall, the most stylish men on the planet are wearing Cordarounds’ hearty horizontal-corduroy pants ...and "suffering" moderate to severe cases of cauliflower ear.

The medical community calls it "destruction of cartilage due to trauma that results in a thickened and deformed ear," but leading fashionistas from New York to Shanghai report that these funky lobes will be cruising the runways in ’06. Accompanied, of course, by pairs of Cordarounds, long recognized as the perfect pant for today's hottest rugby injuries.

Famed trend seer Coco Pitts explained the new Cromagno look thusly: "A pair of Cordarounds trousers not only looks scrum-ptious, the meshing, horizontal corduroy wales reduce crotch-heat friction, sending sperm counts skyrocketing to caveman levels. Combine that with cauliflower ear -- a trademark occupational hazard of the Neanderthal -- and you’ve got a hot look that says, 'I'm a hunter-gatherer who works hard – and plays violently! I'm Cromagno!"

Indeed, the formerly Metro are hurrying to join the maul in the hopes of getting that perfect, mangled ear to complement their new pair of Cordarounds. What’s more, plastic surgeons are reporting a sharp increase in the number of patients requesting cosmetic cauliflowerings. Says Cordarounds founder Chris Lindland: “Naturally, the rough and tumble will be drawn to our hearty trousers in 2006, creating a style combination that’s going to be hard to beat -- even with a caveman's club.”

Lindland then removed a pair of earmuffs to reveal his own swollen and malformed ear stubs. "Cromagno," he declared, briefly wincing at the pain.

*If you have a photo of yourself wearing Cordarounds and would like to complete the look with a rugger's cauliflower ear (but want to spare yourself the dangers of the scrum), write us and we'll send you a Cauliflower ear of your very own.

Cordarounds Changes Name to ÇØRDÅRØÜÑDS

June 10, 2008 | | | TrackBacks (0)

 

Cordarounds is in every sense a global enterprise -- well, excluding the World Music sense. So while we're a humble, two-man business making clothing in San Francisco, the fact that we only sell online means that you, dear customer, must compete for our latest styles with the likes of fashion-conscious Belarusian mobsters, Papuan New Guinea tribesman and members of the Easter Island Elks Lodge, to name just a few.

Today we're embracing our World Wide Web identity by renaming our company ÇØRDÅRØÜÑDS, a name that's appropriately international, but one that we have no idea how to pronounce.



To celebrate, we're selling these attractive t-shirts for men and for women. We've also produced this particularly unhelpful ÇØRDÅRØÜÑDS pronunciation video.

So if you're in search of a conversational summer shirt, proceed immediately to our store. And if you happen to be good with languages, please help us crack the linguistic code of our new name, as we sincerely look forward to saying it ourselves.

BLACK SHEEP DENUDED, ENRAGED

February 05, 2008 | | | TrackBacks (0)

 

 

COUNTY KERRY, Ireland (Feb. 5, 2008) -- Angry, naked and cold, several hundred sheep gathered today in the Beaufort town square to protest the recent loss of their resplendent ebony wool, a situation organizers have called nothing less than a total fleecing of their basic ovine rights. Amid a chorus of bleating and chattering teeth, the so-called "Frozen Flock" claimed that overwhelming demand for Cordarounds authentic black sheep crewneck sweaters has robbed them of their fine black coats, leaving them, quite literally, out in the cold during the icy Irish winter.


"Bah! We thought these sweaters would finally give us the respect we deserved," said mighty Orion, King of all Black Sheep. "But Cordarounds keeps taking our wool, month after freezing month. Bah!"

Bah, indeed. Since Cordarounds released its black sheep sweaters last November, the San Francisco-based online clothier has experienced insatiable demand for the finely woven figures of speech, forcing the company to deprive Orion and the rest of his friends of their highly coveted coverings. And with the fourth production run of sweaters, there's sure to be more wool on the backs of Cordarounds customers than Kerry's entire population of black sheep, making for some very unhappy ungulates.



"The other farm animals now shun us more than ever," said Orion, nude and shivering. "If we black sheep are ever to graze the paddock in peace again, the shearing simply must cease!"

And it will. This is the last batch of black sheep sweaters Cordarounds will offer until next autumn. They're available now at Cordarounds.com. But with only 70 in stock, customers need to act fast. Before the sheep do.

 

Cordarounds Presents: Presidential Fitness for Adults

October 03, 2007 | | | TrackBacks (0)

The White House today announced a partnership with the online clothier Cordarounds to develop updated guidelines for the Presidential Physical Fitness Award, a move administration officials say will mirror the military’s newly relaxed age and fitness requirements.

“Whether on the front lines of the War on Terror, or the front of the line at one of this country’s many fine all-you-can-eat buffets, Americans simply can no longer measure up to traditional standards of fitness,” an anonymous White House source said. “Therefore, we are encouraging all citizens to get active in this new, reduced capacity.”

According to administration officials, Cordarounds, the San Francisco pant manufacturer, was chosen as a strategic partner of the new fitness initiative based on its strategic 25-45 demographic and the aerodynamic features of its horizontal-corduroy trousers, skirts and jackets.

“It is our hope that Cordarounds will help Americans move faster than they could on their own,” the source said. “Even the illusion of improved physical fitness will be victory for freedom-loving people everywhere.”

In a recent speech to workers at the McLaughlin Wind Chime factory in Charleston, West Virginia, the President reiterated his desire for the revamped Presidential Physical Fitness Program to be another way for citizen-soldiers to “defend the homeland against those who would do us harm.” He went on to praise Cordarounds for their hip good looks and what the Commander-in-Chief referred to as “an overwhelming victory in the war against crotch-heat friction.”

Cordarounds founder Chris Lindland notes that the Presidential Physical Fitness Award program dates back to the Eisenhower administration, when it was conceived as an anti-Communist youth group known as “Ike’s Red-Alert Rangers.”

“We at Cordarounds are proud to take part in the rich tradition of the PPFA,” Lindland said. “And I hope that each and every one of our customers puts on their Cordarounds and accepts this fitness challenge as their patriotic duty.

“May our eagles soar to new heights of fashion and fitness!” Lindland concluded, before leaping aboard Cordarounds’ Stars-and-Stripes-bedecked Hummer and roaring off into the sunset.

 


 

CORDAROUNDS CLAD COUPLE TAKES HOME GOLD IN MOUNTAIN DANCING COMPETITION.

September 30, 2007 | | | TrackBacks (0)

Congratulations to Sioux Bonforte and Olaf Pitz, who wore reversible smoking jackets to victory in last weekend's World Synchronized Mountain Dancing championships, held in Interlaken, Switzerland. The couple performed these death-defying stunts to Ravel's Bolero, receiving perfect 10s in presentation and technical merit.

 

 

Non Cordformity

September 20, 2007 | | | TrackBacks (0)

Cordarounds are as counter-cultural as it gets when it comes to corduroy -- precisely 90 degrees different from the norm.   So it comes as no surprise that they would be worn to victory in the Fringe Festival by Laurent Martini, frontman of Live Evil.  

Note the effect the horizontal cords have on women, a species that nobody understands better than Martini, who penned such sexually astute songs as Blow Me as a teen, and now performs them to adoring adult audiences worldwide.

 To listen to Live Evil, visit their Myspace page.

YAHOO! Opens Cordarounds Avatar World

March 21, 2007 | | | TrackBacks (0)

Ever heard of Yahoo.com? It's a plucky young Internet company that's hot on the Cordarounds trend. Now you can outfit Instant Messaging avatars in the latest Cordarounds fashions (as well as dinosaur feet and menacing robotic hands.) With this ambitious Internet partnership, they hope to Rock the Rounds all the way to the top of the Internet food chain. Well, we invite Yahoo to dream big and invite Cordarounds customers to visit their Website en masse.

Caution: Please don't hit their site at the same time, as you may overwhelm their servers.

 

Click here to enter the Cordarounds Avatar World.

11/11 Meeting of the Corduroy Club in NYC

November 02, 2006 | | | TrackBacks (0)

Cordarounds fans in NYC now have a forum to celebrate the waled wondercloth.  On November 11th (11/11) you're welcome to attend the semi-annual meeting (the other one's on 1/11) of New York's Corduroy Club

Last year, Cordarounds won the coveted award for Exemplary Usage of Corduroy--an honor that was chronicled by none other than the New Yorker.

This is only the 3rd meeting of the Corduory club, so it's fun to participate in the creation of something that, one day, could be as big as the Shriners.   Here's everything you need to know.  If this is too small for you to read, click here.

For more on the Corduroy Club, visit:  www.corduroyclub.com 

Introducing the Cordarounds Handshake

October 11, 2006 | | | Comments (5) | TrackBacks (0)

Newsweek magazine reported that buying a pair of Cordarounds is like joining a weird club. Which got us thinking: In our haste to produce the world’s finest horizontal corduroy pants, had we forgotten to offer our customers a sense of esprit de corps? While our engineers work tirelessly to devise a proper fight song and Latin motto, there’s one thing we can give you that’s sure to impart an immediate sense of camaraderie.

Introducing the official Cordarounds handshake:




Consider this the key that opens the door to Club Cordarounds. When you spy a Lindland’s pant wearer working the door at a popular night spot, extend a hand and in you go. Apply it when interviewing for a job and say no more (particularly within the military industrial complex).

Yes, the benefits of Cordarounds ownership are vast and real. Here are but a few:

-The eternal enmity of zebras and striped bass.
-A standing $5 discount at San Francisco's smallest Pub, the Blackhorse.
-If you spot the Cordarounds prize panther (and it doesn’t maul you) you can win up to $1 trillion dollars.
-A certain optimism.
-When arm wrestling, a certain over-the-toptimism.
-Guaranteed favoritism when applying for work on the Cordarounds Zeppelin
-Shave .003 off your personal best in the corduroy pants 100M dash.

Know that when you buy a pair of Cordarounds, you’re joining a worldwide fraternity of pant wearers with an eye for fashion and a taste for adventure. You’re forging a lifelong bond with the likes of Kip McCorkle of Duluth, Minnesota, Prime Minister Renaldo Orio of the Republic of San Merengue, Inuit shaman Taqukaq, and the entire roster of the Yotohiro Stink Dragons of the Japanese Baseball League.

If you have any suggestions, whatsoever, about how to make this a club that rivals the Freemasons or Skull and Bones in global influence, by all means, let us know.

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Hot For Fall: Cordarounds, Cauliflower Ear

September 16, 2006 | | | Comments (5) | TrackBacks (0)

SAN FRANCISCO, Sept. 21 — Say farewell to Metro. All hail the dawn of the Cromagnosexual. This fall, the most stylish men on the planet are wearing Cordarounds’ hearty horizontal-corduroy pants ...and "suffering" moderate to severe cases of cauliflower ear.

The medical community calls it "destruction of cartilage due to trauma that results in a thickened and deformed ear," but leading fashionistas from New York to Shanghai report that these funky lobes will be cruising the runways in ’06. Accompanied, of course, by pairs of Cordarounds, long recognized as the perfect pant for today's hottest rugby injuries.

Famed trend seer Coco Pitts explained the new Cromagno look thusly: "A pair of Cordarounds trousers not only looks scrum-ptious, the meshing, horizontal corduroy wales reduce crotch-heat friction, sending sperm counts skyrocketing to caveman levels. Combine that with cauliflower ear -- a trademark occupational hazard of the Neanderthal -- and you’ve got a hot look that says, 'I'm a hunter-gatherer who works hard – and plays violently! I'm Cromagno!"

Indeed, the formerly Metro are hurrying to join the maul in the hopes of getting that perfect, mangled ear to complement their new pair of Cordarounds. What’s more, plastic surgeons are reporting a sharp increase in the number of patients requesting cosmetic cauliflowerings. Says Cordarounds founder Chris Lindland: “Naturally, the rough and tumble will be drawn to our hearty trousers in 2006, creating a style combination that’s going to be hard to beat -- even with a caveman's club.”

Lindland then removed a pair of earmuffs to reveal his own swollen and malformed ear stubs. "Cromagno," he declared, briefly wincing at the pain.

*If you have a photo of yourself wearing Cordarounds and would like to complete the look with a rugger's cauliflower ear (but want to spare yourself the dangers of the scrum), write us and we'll send you a Cauliflower ear of your very own.

 

**Your comments are always welcome.

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