More Pucker for Your Sucker
Last summer, we made a dangerous oversight when designing Summerounds. The advanced aerodynamics of our horizontal seersucker trousers led to behavior unbecoming of a seersucker wearer---our customers moved too fast.
While the pants performed marvelously, cutting the wind like samurai swords through sweltering tofu, the aerodynamic seersucker had the unintended consequence of speeding up their entire lives. Southern gentlemen spun yarns too quickly. Kentuckians shot, not sipped their mint Juleps. Grooms sped-read their vows. And there are reports of a Nantucket yachtsman who clocked a 9.8 second 100 when stumbling home from Stiffy McCorkle's Tavern.
This year, we went back to the drawing board, and rather than commit the sin of making our seersucker vertical, our engineers came up with a clever solution: More Pucker for your Sucker.
To counteract the phenomenon known as The Quickening, our engineers boosted the Summerounds' pucker by a full 1 mm to affect a parachute-like slowdown. While trapping heat on the way up, they billow slightly more to catch the wind as it races through the seersucker grooves.
Fashionable? Yes. Functional? But of course. Dangerously high speed? No longer.
VISIT THE CORDAROUNDS STORE TO SEE INCREDIBLE PANTS, SHORTS, AND MORE.
