Cordarounds loses control of brand image.

As any self-respecting fashion maven will tell you (and often in a snooty Alsatian accent), it's not only what you wear, but how you wear it. So now, after 21 glorious months of existence, Cordarounds is curious to find out all the interesting ways our customers like to wear our trousers.

The results are already coming in and, frankly, they're a bit disturbing.

Consider Orlando O’Shea, of Hollis, Texas, who wears his Cordarounds as after-karate attire. This urbane, action-oriented look hasn't caught on with other residents of Hollis, perhaps because O'Shea's post-combat couture includes a mink vest and fez.

Thanks to a tragic, pant-related hazing in high school, coupled with near-constant inhalation of various solvents over the last 10 years, Teddy Sandwich of Green Bay, Wisconsin, is manically obsessed with keeping his pants on at all times. Thus, he only wears his Cordarounds inside-out, figuring that the corduroy wales will hold fast against his legs and impede the untimely descent of his trousers, just in case his Kevlar suspenders and system of belts and pulleys fail. (It should also be noted that Sandwich is equally obsessed with cotton candy, taxidermy, and this.)

We are quite alarmed by the goings-on at the Thrushberry School in rural New Hampshire. Normally, of course, a venerable New England prep school is a great place to start a trend, but this is not the kind of trend that Cordarounds condones. What began as a friendly difference in opinion over the best-looking horizontal corduory trousers has devolved into a violent turf war between the so-called "Olives" and "Khakis." What began as a series of food fights and wedgies quickly escalated to drive-bys and massive, blood-soaked rumbles. Folks wearing Cordarounds on Fall color tours of the Northeast are now advised to carry firearms.

If you have equally disturbing stories or photographic evidence of folks desecrating our beloved brand, please send 'em our way . You can add them to the comments field below.
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STRANGE BUT TRUE : Cordarounds Now Popular with Cartoon Characters.

Cordarounds customer and culture hawk, Andy Cunningham, today alerted us that khaki horizontal corduroy pants are worn in today's Blondie cartoon. I can't reprint copyrighted materials, so you can click to see them in Dagwood action.

To return the favor, we now will send millions of Cordarounds newsletter readers the Sacremento artist's website.